Terms and Conditions
Welcome to our Terms and Conditions page. Please read these terms carefully before using our services.
Effective date: 19 April 2026 Version: 1.0
These Terms of Service (“Terms”) govern your use of the Mobility Mapper mobile application, website, and related services (together, the “Service”).
By downloading, accessing, creating an account for, or using the Service, you agree to these Terms. If you do not agree to these Terms, you must not use the Service.
1. Who we are
The Service is provided by Mobility Mapper Ltd (“Mobility Mapper”, “we”, “us”, “our”), a company registered in England and Wales under company number 15572136.
Registered office: Wynne & Co, Forestry House, Brewery Road, Carmarthen, SA31 1TF
Website: www.mobilitymapper.co.uk Email: support@mobilitymapper.co.uk
2. About the Service
Mobility Mapper is a digital accessibility mapping service designed to support users of wheelchairs, mobility scooters, tricycles, and other wheeled mobility devices.
The first version of the Service is intended primarily to:
- record GPS traces and related journey data submitted by users; and
- allow users to submit barrier reports and other accessibility-related information about the environment.
This information may be used to help us understand which routes are used in practice, identify barriers and accessibility issues, and improve the Service and related accessibility mapping.
Future versions of the Service may include additional features, such as:
- route-finding, route-planning, and navigation-support tools;
- accessibility-related route suggestions;
- enhanced mapping and visualisation features; and
- other features based on collected, inferred, or user-submitted accessibility information.
We may add, change, remove, or develop features over time, and not all features will be available to all users at all times.
3. Eligibility
You must be 16 or over to create an account or use the Service.
The Service is not intended for children under 16. If we discover that an account has been created by someone under 16, we may suspend or delete that account.
If you use the Service on behalf of an organisation, you confirm that you have authority to bind that organisation to these Terms.
4. Your account
You may need to create an account to access some features.
You must:
- provide accurate and up-to-date information;
- keep your login details secure;
- notify us promptly if you believe your account has been accessed without permission; and
- be responsible for activity carried out through your account, unless caused by our failure to act with reasonable care.
We may refuse, suspend, or terminate accounts where reasonably necessary to protect the Service, comply with law, investigate misuse, or prevent harm.
5. Licence to use the Service
Subject to these Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to download, install, and use the app and related Service for your personal, non-commercial use.
This licence covers the features made available to you from time to time, which in the current version may include GPS trace recording, journey data collection, barrier reporting, and related accessibility mapping features.
You must not:
- copy, rent, lease, sell, sublicense, or distribute the Service except as permitted by law;
- reverse engineer, decompile, or attempt to extract source code, except where the law allows this and cannot be excluded;
- interfere with the security or operation of the Service;
- use the Service in a fraudulent, unlawful, abusive, or misleading way; or
- scrape, harvest, or systematically extract data from the Service without our written permission.
6. Important safety information
The current version of the Service is intended to help collect GPS traces, journey data, and user-submitted barrier reports. It is not currently a turn-by-turn navigation service and does not guarantee that any route, path, pavement, crossing, dropped kerb, road, or other feature is safe, accessible, available, open, lawful to use, or suitable for your particular needs.
Any information shown in the Service, including maps, recorded traces, and barrier reports, may be incomplete, inaccurate, delayed, outdated, or unavailable. User-submitted reports are not always verified, and real-world conditions can change quickly.
You remain responsible for:
- deciding whether any route, location, or environmental feature is appropriate and safe for you to use;
- paying attention to your surroundings at all times;
- complying with road rules, signs, traffic controls, and local restrictions; and
- using the Service only when it is safe to do so.
You must not rely on the Service as a substitute for your own judgment, awareness, or care.
If and when future versions of the Service include route-finding, navigation, or route suggestions, those features will still be provided for general assistance only and will not amount to a guarantee of safety, accessibility, suitability, or freedom from barriers.
If you are in danger or need urgent assistance, contact the emergency services.
7. Location, journey data, mapping, privacy zones, and barrier reports
The Service may use location data, journey traces, and user-submitted accessibility information to provide current and future features such as journey recording, barrier reporting, map improvement, accessibility analysis, route display, and, in later versions, route suggestions or navigation-related tools.
By using features that record or upload journey, route, location, or barrier data, you understand that:
- location and accessibility information may not always be exact;
- GPS signals and device location data may be affected by buildings, weather, device settings, battery settings, network coverage, or other technical factors;
- user-submitted reports are not verified in every case;
- some content may be generated, inferred, processed, or displayed automatically; and
- reports and traces may be used to improve the Service and related accessibility mapping.
Where the Service offers optional reporting or journey-recording features, you choose whether to use those features.
Privacy zones
The Service may allow you to create privacy zones, such as around your home, workplace, or other sensitive locations.
Where a privacy zone is active, GPS points may initially be collected during journey recording, but points that fall within that zone are deleted during processing and are not retained in the stored journey trace used by us for mapping, analysis, or service improvement. This is intended to reduce the risk of sensitive locations being included in stored journey traces.
You are responsible for setting privacy zones carefully and checking that they cover the locations you want to protect. Location data is approximate, and privacy zones may remove more or less of a journey than expected depending on GPS accuracy, the size of the zone, and device settings.
Using a privacy zone may reduce the completeness or accuracy of a recorded journey. Deleted GPS points cannot be restored.
Privacy zones apply to GPS points within the journey trace. They do not necessarily remove all other information associated with your account, device, app use, barrier reports, support requests, or participation in research or pilot activities, as explained in our Privacy Notice.
8. User content
You may be able to upload, submit, post, or share content through the Service, including reports, text, images, photographs, journey traces, ratings, comments, and other materials (“User Content”).
You keep ownership of your User Content, but you grant us a worldwide, non-exclusive, royalty-free licence to host, store, reproduce, adapt, analyse, publish, display, distribute, and use that User Content:
- to operate, provide, secure, support, and improve the Service;
- to create and maintain accessibility-related maps, route information, and barrier information;
- to investigate misuse and enforce these Terms; and
- to comply with legal obligations.
We will not publish or display raw journey traces or account-level location data in a form that directly identifies you, unless we have clearly told you and have a lawful basis to do so. We may use, publish, display, or share aggregated, anonymised, or derived accessibility information, and user-submitted barrier reports, to support accessibility mapping and improvement of the Service.
Where you separately consent to research participation, pilot evaluation, or similar activities, we may also use relevant data as explained in the applicable consent materials and Privacy Notice.
You confirm that:
- you have the right to submit the User Content;
- your User Content is accurate to the best of your knowledge;
- your User Content does not infringe the rights of others;
- your User Content does not contain unlawful, abusive, defamatory, discriminatory, hateful, or misleading material; and
- any photographs or images you submit are appropriate for use in accessibility reporting.
When submitting photographs or images, you should avoid including identifiable people, vehicle registration plates, private homes, medical information, or other personal or sensitive information unless it is necessary for the report and you have the right to submit it.
We may remove, moderate, disable access to, or refuse to publish User Content where we reasonably believe it breaches these Terms, harms users, exposes us or others to legal risk, or undermines the integrity of the Service.
9. Privacy and data protection
Our use of personal data is explained in our Privacy Notice, available within the app and on our website.
The Privacy Notice explains, among other things:
- what personal data we collect;
- how we use it;
- our lawful bases for processing;
- how long we keep it;
- who we share it with; and
- your rights in relation to your personal data.
If the Service requests access to your device location, camera, photo library, notifications, or similar features, you can manage permissions through your device settings, although some features may not work properly without them.
The Service may use your device camera or photo library to allow you to submit photographs as part of barrier reports. You choose whether to submit a photograph, but some barrier reporting features may work better with supporting images.
10. Research, pilot, and beta features
Some parts of the Service may be described as pilot, test, trial, beta, or research features. These may change more frequently and may be less stable than other parts of the Service.
If we offer a feature as part of a pilot or research activity, additional notices, information sheets, or consent materials may apply. In the event of any conflict, those specific materials will take precedence for that activity.
11. Acceptable use
You must not:
- submit deliberately false or misleading reports;
- impersonate another person or organisation;
- upload viruses, malware, or harmful code;
- interfere with another user’s use of the Service;
- attempt to gain unauthorised access to systems, accounts, or data;
- use the Service in a way that could damage our reputation or the reliability of accessibility information;
- use the Service to harass, threaten, or endanger others;
- submit images or reports that identify private individuals unnecessarily; or
- submit offensive, abusive, discriminatory, hateful, sexually explicit, violent, or otherwise inappropriate content.
12. Intellectual property
All intellectual property rights in the Service, including the app, branding, software, design, text, graphics, and underlying content made available by us, belong to us or our licensors, unless stated otherwise.
You may not use our name, logo, trade marks, or branding without our prior written consent, except as allowed by law.
The Service uses map data from OpenStreetMap contributors, made available under the Open Database Licence. Attribution is displayed within the app and, where relevant, on our website.
The standard attribution is:
Map data © OpenStreetMap contributors. Available under the Open Database Licence.
You must respect the Open Database Licence and any applicable attribution requirements when using or re-using any map data accessed through the Service.
Third-party software, map tiles, data, or content may be subject to separate licence terms and attributions, which you must also respect where applicable.
13. Third-party services and app stores
The Service may contain links to or integrations with third-party websites, maps, data providers, platforms, payment services, analytics providers, or app stores. We are not responsible for third-party services that we do not control.
If you download the app through the Apple App Store or Google Play, your use of the app may also be subject to that store’s terms and policies. Those platform providers are not responsible for the Service itself.
These Terms apply to your use of the Mobility Mapper Service. They sit alongside, and do not replace, any applicable Apple App Store or Google Play terms.
Additional terms for apps downloaded from the Apple App Store
If you download the Mobility Mapper app from the Apple App Store, the following additional terms apply between you and us. In this section, “Apple” means Apple Inc.
- These Terms are between you and us, not Apple. These Terms are concluded between you and Mobility Mapper Ltd only, and not with Apple. We, not Apple, are solely responsible for the app and its content.
- Scope of licence. The licence granted to you for the app is a non-transferable licence to use the app on any Apple-branded products that you own or control, and only as permitted by the Usage Rules set out in the Apple Media Services Terms and Conditions, except that the app may also be accessed and used by other accounts associated with you via Family Sharing or volume purchasing.
- Maintenance and support. We are solely responsible for providing any maintenance and support for the app, as required by these Terms or by law. Apple has no obligation to furnish any maintenance or support services for the app.
- Warranty. We are solely responsible for any product warranties, whether express or implied by law, to the extent not effectively disclaimed. If the app fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price of the app to you (if any). To the maximum extent permitted by law, Apple will have no other warranty obligation with respect to the app, and any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty will be our sole responsibility.
- Product claims. We, not Apple, are responsible for addressing any claims by you or any third party relating to the app or your possession and/or use of the app, including: (a) product liability claims; (b) any claim that the app fails to conform to any applicable legal or regulatory requirement; and (c) claims arising under consumer protection, privacy, or similar legislation.
- Intellectual property claims. In the event of any third-party claim that the app, or your possession and use of the app, infringes that third party’s intellectual property rights, we, not Apple, will be solely responsible for the investigation, defence, settlement, and discharge of any such claim.
- Legal compliance. You represent and warrant that (a) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a “terrorist supporting” country; and (b) you are not listed on any U.S. Government list of prohibited or restricted parties.
- Developer contact. If you have any questions, complaints, or claims relating to the app, please contact us at support@mobilitymapper.co.uk.
- Third-party terms. You must comply with any applicable third-party terms of agreement when using the app.
- Apple as third-party beneficiary. You acknowledge and agree that Apple, and Apple’s subsidiaries, are third-party beneficiaries of these Terms, and that, upon your acceptance of these Terms, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary of these Terms.
14. Paid features and subscriptions
The Service is currently free of charge.
If we introduce paid features, subscriptions, or in-app purchases, the relevant price, billing terms, renewal conditions, and cancellation information will be clearly presented before any payment is required. Additional terms may apply to paid features.
15. Updates, changes, and availability
We may update, modify, suspend, withdraw, or discontinue all or any part of the Service where reasonably necessary to:
- improve functionality;
- maintain security;
- fix errors;
- comply with law; or
- reflect operational changes.
The Service is likely to evolve over time. Features available in the current version of the app may be limited, and future versions may introduce new functionality, including route-finding, route-planning, navigation-support, enhanced mapping, or other accessibility-related tools.
We do not guarantee that any particular feature will always be available, or that future features will be introduced within any particular timeframe.
We do not guarantee that the Service will always be available, uninterrupted, secure, or error-free.
You are responsible for ensuring that your device, operating system, internet connection, and app version are compatible with the Service.
16. Ending your use of the Service
You may stop using the Service at any time.
You can delete your account yourself from Settings > Delete account within the app. You may also request deletion by contacting us at support@mobilitymapper.co.uk. See Delete your account for both routes and for what we delete. Deletion is subject to any data we need to retain for legal, regulatory, fraud-prevention, safety, research governance, or legitimate operational reasons, as explained in the Privacy Notice.
We may suspend or terminate your access to the Service if:
- you materially or repeatedly breach these Terms;
- we reasonably believe your use creates risk, harm, or legal exposure;
- we are required to do so by law; or
- we discontinue the Service.
Where appropriate, we will try to give reasonable notice, but we may act immediately where necessary.
17. Liability
Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for:
- death or personal injury caused by negligence;
- fraud or fraudulent misrepresentation; or
- any rights you have as a consumer that cannot lawfully be excluded.
If you are a consumer, you also have statutory rights in relation to digital content and services that cannot be excluded or limited by contract. Nothing in these Terms affects those rights.
If we fail to comply with these Terms, we are responsible for loss or damage you suffer that is a foreseeable result of our breach of these Terms or our failure to use reasonable care and skill. We are not responsible for loss or damage that is not foreseeable.
To the fullest extent permitted by law, we are not liable for:
- loss of profits, business, revenue, contracts, goodwill, or business opportunity;
- indirect or consequential loss;
- loss arising from your own decisions, judgment, or actions when using journey recordings, maps, barrier reports, route information, or accessibility information;
- events outside our reasonable control; or
- third-party content, services, or user-submitted information that we do not control.
Subject to the first three paragraphs of this section (which set out the liability we do not exclude or limit), and to the fullest extent permitted by law, our total liability to you arising out of or in connection with these Terms and your use of the Service — whether in contract, tort (including negligence), breach of statutory duty, or otherwise — will not exceed £100.
You acknowledge that the current version of the Service is primarily intended for GPS trace recording, journey data collection, and barrier reporting. Any current or future map, route, navigation, or accessibility information is provided for general information and assistance only, and real-world conditions may differ.
18. Dispute resolution
If you have a complaint about the Service, please contact us in the first instance at support@mobilitymapper.co.uk. We will aim to resolve complaints promptly and fairly.
If we are unable to resolve a complaint to your satisfaction, you may be entitled to refer the matter to an alternative dispute resolution scheme or to the courts. We will provide information about any applicable alternative dispute resolution scheme if required by law or if we choose to participate in one.
You may also have the right to use the UK small claims process for disputes up to the relevant financial threshold.
19. Changes to these Terms
We may make changes to these Terms from time to time.
If we make material changes, we will take reasonable steps to notify users, for example through the app, by email, or on our website. The updated Terms will apply from the stated effective date.
If you do not agree to the updated Terms, you must stop using the Service.
20. Complaints and contact
If you have any questions, concerns, or complaints about the Service or these Terms, please contact us at:
Mobility Mapper Ltd Wynne & Co, Forestry House, Brewery Road, Carmarthen, SA31 1TF
Email: support@mobilitymapper.co.uk Website: www.mobilitymapper.co.uk
21. General
If any provision of these Terms is found to be unlawful, invalid, or unenforceable, the rest of the Terms will continue in force.
If we delay in enforcing these Terms, that does not mean we have waived our right to do so later.
These Terms are personal to you. You may not transfer your rights or obligations under them without our consent. We may transfer our rights and obligations where this does not reduce your rights.
22. Governing law
If you are a consumer resident in England or Wales, these Terms are governed by the law of England and Wales and the courts of England and Wales will have jurisdiction, unless consumer law in another part of the UK gives you the right to bring proceedings there.
If you are a consumer resident in Scotland or Northern Ireland, you may also have rights to bring proceedings in your home courts.
If you are based outside the United Kingdom, these Terms are still governed by the law of England and Wales, but this does not affect any mandatory consumer protection laws that apply in your country of residence.
Privacy Notice
Your privacy is important to us. This notice explains how we collect, use, and protect your information.
Last updated: 28 May 2026 Version: 1.0
This Privacy Notice explains how Mobility Mapper Ltd (“Mobility Mapper”, “we”, “us”, “our”) collects, uses, stores, and shares personal data when you use the Mobility Mapper mobile application, website, and related services (together, the “Service”).
This Privacy Notice should be read alongside our Terms of Service and any separate pilot, research, or consent information provided to you.
1. Who we are
Mobility Mapper Ltd is the controller of the personal data described in this Privacy Notice.
Company name: Mobility Mapper Ltd Company number: 15572136 Forestry House Brewery Road Carmarthen SA31 1TF Website: www.mobilitymapper.co.uk Email: support@mobilitymapper.co.uk
If you have questions about this Privacy Notice or want to exercise your data protection rights, please contact us using the details above.
2. What this notice covers
This Privacy Notice covers personal data we collect when you:
- create or use a Mobility Mapper account;
- use the app to record GPS traces or journey data;
- create, edit, or use privacy zones;
- submit barrier reports or other accessibility-related information;
- attach photographs to barrier reports;
- contact us for support;
- use our website or app; or
- take part in optional pilot, research, survey, interview, or evaluation activities.
The current version of the app is focused on recording GPS traces and related journey data, and allowing users to submit barrier reports.
The current version of the app is not a turn-by-turn navigation service.
We do not collect accelerometer, gyroscope, or other device motion sensor data.
The Service is intended for people aged 16 and over.
3. The personal data we collect
Depending on how you use the Service, we may collect the following categories of personal data.
A. Account and contact data
This may include:
- name or username;
- email address;
- login and authentication details;
- account settings and preferences;
- records of communications with us.
B. GPS, location, and journey data
When you choose to record a journey, we may collect:
- GPS coordinates, including latitude and longitude;
- speed, where available;
- direction of travel or bearing, where available;
- altitude, where available;
- GPS horizontal and vertical accuracy readings;
- journey timestamps, including start time, end time, and per-point timestamps;
- route history associated with your account;
- the mobility device selected for that journey.
We collect GPS journey data only when you actively start a journey recording.
The app may request background location access so that a journey can continue recording if you switch to another app or your screen locks during an active recording. Background location access is used only for active journey recording and is not used to track your location at other times.
C. Privacy zone data
You can create privacy zones, such as around your home, workplace, or other sensitive locations.
When you create a privacy zone, we may store:
- the centre coordinates of the privacy zone;
- the radius of the privacy zone;
- a label or name you choose to give the privacy zone;
- the account associated with the privacy zone.
GPS points that fall within a privacy zone are deleted or excluded from the relevant journey trace before that trace is retained or used by us for mapping, analysis, or service improvement.
Privacy zones are intended to reduce the risk of sensitive locations being included in stored journey traces. However, GPS location data is approximate, and the effectiveness of a privacy zone may depend on its size, GPS accuracy, device settings, and how the journey was recorded.
You can create, edit, and delete privacy zones in the app.
Deleted GPS points cannot be restored.
D. Barrier report data
When you submit a barrier report, we may collect:
- the location of the reported barrier;
- the date and time of the report;
- severity rating;
- whether the barrier is temporary or permanent;
- barrier category;
- description or other details you choose to submit;
- photographs you choose to attach;
- your account identifier in connection with the report.
To attach photos to a barrier report, the app may request access to your device camera and photo library. Attaching photos is optional.
Photographs may contain personal data if they include identifiable people, vehicle registration plates, private homes, or other identifying details. You should avoid including identifiable people or sensitive information in barrier photos unless it is necessary for the report and you have the right to submit it.
E. Mobility device data
When you register and use the app, you may provide information about your mobility device, such as:
- device type, for example wheelchair, mobility scooter, tricycle, handcycle, or other wheeled mobility device;
- make or model, where you choose to provide it;
- dimensions such as width, length, or other relevant measurements;
- which device you select for a particular journey.
In the context of Mobility Mapper, mobility device information may reveal information about disability, mobility needs, or health. This is special category data under UK data protection law.
We process this data only where we have both:
- a lawful basis under Article 6 of UK GDPR, such as providing the Service to you; and
- a special category condition under Article 9 of UK GDPR, which will usually be your explicit consent.
We use mobility device data to provide accessibility mapping features, understand route suitability for different mobility devices, and support analysis of which routes may be wheelable for different users.
You can withdraw your explicit consent to the processing of mobility device data at any time by using the app settings where available or by contacting us. If you withdraw consent, you may no longer be able to use journey-recording or route-suitability features that depend on mobility device information.
F. Technical and device data
We may collect:
- device model;
- operating system and version;
- app version;
- battery level at the start and end of a journey;
- push notification device token, where notifications are enabled;
- unique app or account identifiers;
- IP address and basic server log data;
- crash, error, and diagnostic information generated by the app or our systems.
G. Website, enquiry, and support data
We may collect:
- information you provide through forms, emails, or support requests;
- records needed to respond to queries;
- troubleshooting information;
- records of user support and service communications.
H. Optional research, pilot, and evaluation data
If you choose to take part in optional pilot, research, survey, interview, or evaluation activities, we may collect additional information explained in the relevant information sheet, consent form, survey, or research notice.
This may include:
- survey responses;
- interview responses;
- feedback about the app;
- information about wheeling habits, confidence, barriers, or accessibility experiences;
- selected app data where this has been clearly explained to you.
4. How we collect personal data
We collect personal data:
- directly from you, when you create an account, record a journey, submit a barrier report, create privacy zones, complete a form, or contact us;
- automatically from your device when you use the app, such as app version, device model, battery level, and technical logs;
- from your device’s location services, but only when you enable location permissions and actively start a journey recording;
- from your device camera or photo library, but only when you choose to attach photographs to a barrier report;
- through optional research, survey, interview, or evaluation activities where you choose to take part.
5. How we use your personal data and our lawful bases
We use personal data for the following purposes.
To create and manage your account
Data used: account and contact data.
Lawful basis: contract.
To let you use the app’s core features, including journey recording, privacy zones, and barrier reporting
Data used: account data, GPS/location and journey data, privacy zone data, barrier report data, technical data, and mobility device data.
Lawful basis: contract. For mobility device data that is special category data, we also rely on explicit consent under Article 9 of UK GDPR.
To process privacy zones and remove GPS points from stored journey traces
Data used: privacy zone data and GPS/location journey data.
Lawful basis: contract and legitimate interests. Our legitimate interest is protecting user privacy while operating and improving the Service.
To display, store, organise, and manage your submitted journeys and reports within the Service
Data used: account data, GPS/location and journey data, privacy zone data, barrier report data, photographs where submitted.
Lawful basis: contract.
To send service notifications
Data used: push notification token, account data, report data, journey data where relevant.
Lawful basis: contract or legitimate interests.
Service notifications may include information about your account, barrier reports, app functionality, security, or important service updates.
To send optional marketing or newsletter updates
Data used: name, email address, communication preferences.
Lawful basis: consent.
You can unsubscribe from optional marketing or newsletter communications at any time.
To operate, maintain, troubleshoot, secure, and improve the Service
Data used: technical/device data, account data, journey data, barrier report data, privacy zone data, logs, crash and diagnostic information.
Lawful basis: legitimate interests.
Our legitimate interests are running a reliable, secure, useful, and accessible service.
To prevent misuse, fraud, unsafe use, false reporting, or attacks on the Service
Data used: account data, technical/device data, barrier report data, logs, support records.
Lawful basis: legitimate interests.
To respond to support requests and user enquiries
Data used: account/contact data, support data, relevant technical data, and any information you choose to provide.
Lawful basis: contract or legitimate interests, depending on the context.
To analyse how the Service is used and improve accessibility mapping and service quality
Data used: journey traces, barrier reports, mobility device data, technical data, and account-linked usage data where needed.
Lawful basis: legitimate interests, and explicit consent where special category mobility device data is used.
Where possible, we use aggregated, anonymised, or pseudonymised data for analysis.
To carry out optional pilot, evaluation, interview, survey, or research activities
Data used: contact data, survey/interview responses, selected app data where explained to you, and any other information described in the relevant research or pilot notice.
Lawful basis: consent, unless we tell you otherwise in a specific notice.
6. Research and pilot uses
Mobility Mapper may use app data to improve accessibility mapping, understand route usage, identify accessibility barriers, and evaluate how the Service is working.
Where we use data as part of the core operation and improvement of the Service, we may rely on contract, legitimate interests, and, where applicable, explicit consent for special category data.
Where we invite you to take part in optional pilot, research, survey, interview, or evaluation activities that go beyond ordinary app use, we will explain that separately and ask for your consent where required.
If you choose not to take part in optional research activity, that will not stop you using the core app unless that activity is itself the service or pilot you signed up for.
Research and evaluation outputs will normally use aggregated, anonymised, or pseudonymised information where possible.
7. If you do not provide data
Some personal data is necessary for us to provide the Service. For example:
- if you do not provide basic account data, you may not be able to create or use an account;
- if you do not provide mobility device information and consent to its processing, you may not be able to use journey-recording or route-suitability features that depend on that information;
- if you do not enable location permissions, journey-recording features will not work;
- if you do not allow background location access, journey recording may stop or become incomplete when your screen locks or you switch apps;
- if you do not provide the information needed for a barrier report, we may not be able to record or display that report properly;
- if you do not allow camera or photo library access, you may still be able to submit a barrier report, but you may not be able to attach photographs.
8. Sharing your personal data
We may share personal data with the following categories of recipients where necessary:
- hosting, infrastructure, and cloud storage providers who help us run the app and store data;
- technical support, security, analytics, diagnostic, and software service providers who help us maintain and improve the Service;
- push notification delivery services used to send notifications to your device;
- professional advisers such as lawyers, accountants, insurers, or auditors where necessary;
- research, pilot, or evaluation partners, but only where necessary for the relevant activity and where appropriately explained to you;
- public authorities, regulators, courts, or other third parties where we are legally required to do so or where disclosure is necessary to establish, exercise, or defend legal claims;
- a buyer, investor, merger partner, or successor organisation if the business or assets are sold or transferred.
We may also publish or share aggregated, anonymised, or derived accessibility information that does not identify you.
We do not sell your personal data.
9. Public or shared information
Some information submitted through the Service may be displayed to other users or used in public-facing accessibility information.
For example, barrier reports may be displayed on a map or used to improve accessibility mapping.
We will not publish or display raw journey traces or account-level location data in a form that directly identifies you, unless we have clearly told you and have a lawful basis to do so.
Photographs submitted with barrier reports may be reviewed, moderated, displayed, or used to support accessibility mapping. You should avoid submitting photographs that include identifiable people, private homes, vehicle registration plates, or sensitive information unless necessary.
10. International transfers
We are based in the United Kingdom. Some of our service providers may process personal data outside the UK.
If we transfer personal data outside the UK, we will take steps required by data protection law to ensure appropriate safeguards are in place, such as:
- transfer mechanisms approved under UK data protection law; or
- transfers to countries recognised as providing adequate protection.
You can contact us for more information about the safeguards we use.
11. How long we keep personal data
We keep personal data only for as long as necessary for the purposes set out in this Privacy Notice.
Account data
We keep account data for as long as your account remains active, and for a limited period afterwards where needed for support, security, legal, fraud-prevention, research governance, or record-keeping purposes.
GPS/location and journey trace data
We keep GPS/location and journey trace data for as long as needed to operate the Service, provide journey-recording features, improve accessibility mapping, support pilot evaluation, and maintain service records.
After that, we may delete, aggregate, anonymise, or archive it.
GPS points that fall within an active privacy zone are deleted or excluded from the relevant journey trace before that trace is retained or used by us for mapping, analysis, or service improvement.
Barrier reports and photos
We keep barrier reports and attached photographs for as long as the report remains relevant to the Service, accessibility mapping, safety, moderation, support, research governance, or record-keeping purposes.
After that, we may remove, archive, aggregate, anonymise, or delete them.
Mobility device data
We keep mobility device data for as long as your account is active and you have given explicit consent for its processing, unless we need to retain limited records for legal, safety, research governance, or operational reasons.
If you withdraw consent, we will stop using mobility device data where consent is required, unless we have another lawful reason to retain limited records.
Privacy zone data
We keep the definition of a privacy zone — its centre coordinates, radius, and any label you give it — for as long as the privacy zone exists and your account is active. When you delete a privacy zone, we delete its stored definition. When you delete your account, we delete or anonymise your privacy zones, subject to any limited records we need to retain for legal, security, or operational reasons.
GPS points that fall within an active privacy zone are deleted during processing and are never retained in the stored journey trace, so there is no separate retention period for those points. Deleted GPS points cannot be restored.
Push notification tokens
We keep push notification tokens until you disable notifications, delete your account, or the token expires or is replaced.
Technical logs and diagnostics
We keep technical logs and diagnostic data for a shorter period needed for security, debugging, and operational monitoring, unless a longer period is needed to investigate an issue, misuse, fraud, or security incident.
Support communications
We keep support communications for as long as reasonably needed to manage the enquiry, maintain service records, and protect our legal position.
Research or evaluation data
We keep research or evaluation data for the period explained in the relevant research or pilot notice. Where appropriate, research data may be retained for longer if it is retained solely for scientific, historical, or statistical research purposes with appropriate safeguards.
12. Data security
We use reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration, or disclosure.
These measures may include access controls, encrypted connections, secure hosting, backups, logging, monitoring, and restrictions on who can access personal data.
No online service can be guaranteed to be completely secure, but we work to protect the information we hold and to limit access to those who need it.
13. Your rights
Depending on the circumstances, you have the right to:
- be informed about how your personal data is used;
- request access to your personal data;
- ask us to correct inaccurate or incomplete personal data;
- ask us to erase your personal data;
- ask us to restrict processing;
- object to processing based on legitimate interests;
- receive certain personal data in a portable form;
- withdraw consent at any time where we rely on consent, including consent to process mobility device data;
- complain to the Information Commissioner’s Office.
You can delete your account from Settings > Delete account within the app. If you cannot access the app, see Delete your account for other ways to ask us to delete it for you.
Account deletion will normally delete or anonymise your account, journey data, barrier reports, photos, and mobility device information, subject to any information we need to retain for legal, security, fraud-prevention, safety, research governance, or legitimate operational reasons.
Your rights are not absolute in every case. For example, we may need to retain some information where required by law, where needed to investigate misuse, or where retained in anonymised or aggregated form.
To exercise your rights, please contact us at:
We will respond to rights requests within the time required by data protection law.
14. Children
The Service is intended for people aged 16 and over.
You must be 16 or over to create an account or use the Service.
We do not knowingly collect personal data from children under 16. If we discover that an account has been created by someone under 16, we may suspend or delete that account and take reasonable steps to delete associated personal data, subject to any legal or safety-related retention requirements.
15. Complaints
If you have concerns about how we use your personal data, please contact us first and we will try to resolve the issue.
You also have the right to complain to the Information Commissioner’s Office, the UK data protection regulator.
ICO website: ico.org.uk
16. Changes to this Privacy Notice
We may update this Privacy Notice from time to time to reflect changes to the Service, the way we use data, or legal requirements.
If we make material changes, we will take reasonable steps to notify you, for example through the app, by email, or on our website.
The updated Privacy Notice will apply from the date stated at the top of the notice.
17. Contact us
Mobility Mapper Ltd Forestry House Brewery Road Carmarthen SA31 1TF
Email: support@mobilitymapper.co.uk Website: www.mobilitymapper.co.uk
Accessibility Statement
We are committed to ensuring digital accessibility for people with disabilities. Learn more about our efforts.
This accessibility statement applies to the Mobility Mapper website (mobilitymapper.co.uk) and the Mobility Mapper mobile app.
This website and app are run by Mobility Mapper Ltd. We want as many people as possible to be able to use them. Mobility Mapper exists to help users of wheeled mobility devices map accessible routes, so accessibility is central to everything we do.
We are committed to meeting the international Web Content Accessibility Guidelines (WCAG) 2.1 Level AA standard. For example, we aim to:
- let you resize text and respect your device’s font-size settings without content breaking or overlapping;
- maintain sufficient colour contrast between text and background;
- support keyboard navigation and screen readers where possible;
- provide text alternatives for important non-text content.
How accessible this website and app are
Mobility Mapper is an evolving pilot service, and we are still working towards full WCAG 2.1 AA conformance. Some parts may not yet be fully accessible. In particular:
- our maps and journey-recording features rely on visual, location-based information that can be difficult to use with a screen reader;
- some interactive elements are still being reviewed and improved.
We have not yet carried out a formal external accessibility audit; the service has so far been evaluated through internal testing.
Reporting accessibility problems
We are always looking to improve accessibility. If you find any problem that is not listed on this page, or you think we are not meeting accessibility requirements, please contact us:
- Email: support@mobilitymapper.co.uk
We will consider your feedback and aim to respond within five working days.
If you need information from this website or app in a different format — such as accessible PDF, large print, easy read, audio recording, or braille — please email us and we will do our best to help.
Enforcement procedure
The Equality and Human Rights Commission (EHRC) is responsible for enforcing the Equality Act 2010. If you are not happy with how we respond to your complaint, you can contact the Equality Advisory and Support Service (EASS), which provides free advice and support.
Technical information about accessibility
Mobility Mapper Ltd is committed to making its website and app accessible, in line with our obligations under the Equality Act 2010.
This website is partially conformant with WCAG 2.1 Level AA. “Partially conformant” means that some parts of the content do not yet fully conform to the standard. We are actively working to identify and fix these areas.
What we are doing to improve accessibility
We review accessibility as we develop the service and throughout the pilot, and we prioritise fixes based on user feedback and testing. Accessibility improvements are an ongoing part of our work.
Preparation of this statement
This statement was prepared on 3 July 2026 and was last reviewed on 3 July 2026.